Communications Roundtable 041222 800x496-3

RichFerraro_2

Rich Ferraro

Chief Communications Officer
GLAAD

 

Rich Ferraro is the Chief Communications Officer of GLAAD, the world’s most visible LGBTQ advocacy organization. He oversees GLAAD’s Communications department including GLAAD's Press, Talent Relations, News and Rapid Response, and Creative departments. He also leads GLAAD's social media team, which was recognized as a 2022 Webby Award nominee and an Official Honoree at the 2020 Webby Awards. Ferraro has worked on hundreds of LGBTQ-inclusive news and media projects and in 2015 he received a Daytime Emmy Award as part of the team behind the MTV and Logo documentary “Laverne Cox Presents: The T Word.” He currently sits on Twitter's Trust & Safety Council and Facebook's Network of Support, organizations that provide feedback on LGBTQ policy and inclusion to both platforms. He has advised companies including Delta, P&G, Kellogg's, Absolut, Bud Light, among many others, on LGBTQ-inclusive advertising and has programmed LGBTQ private events featuring global CEOs during the World Economic Forum Annual Meeting in Davos, Switzerland. He is also an Executive Producer of the GLAAD Media Awards stage show and leads the selection process for the GLAAD Media Award nominees, honorees, and award recipients. Previously, he served as Senior Director of Communications and Public Affairs at ViacomCBS, where he worked on press for series and campaigns including MTV True Life, RuPaul’s Drag Race, and MTV’s 2016 election campaign, which drew attention to issues including immigration, LGBTQ equality, and racial justice. He currently sits on the Board of the the Public Relations Society of America's New York chapter as VP of Diversity, Equity, and Inclusion initiatives.